We Put Butts in Barstools
Turning craft beer discovery into brewery visits
Guest post by associate member: BeerFests.com/BeerTrail.com
For more than a decade, BeerFests.com has been about one thing: connecting breweries with people who love craft beer.
Sure, we sell tickets. But what we’re really selling is an experience. Along the way, we’ve learned a thing or two.
One of the biggest?
A great beer fest experience doesn’t end at last call.
Time and again, beer fest attendees have told us that when they discover a brewery they love at a fest, they want to visit afterward.
That makes sense.
You try a great beer. You meet the people behind it. You remember the brewery. And that first introduction can turn into a visit.
That insight helped inspire what we're building next.
Enter BeerTrail.com.
We built BeerTrail.com to help bridge the gap between discovering a brewery and actually going there.
Beer fests are great for discovery.
Beer trails help turn that discovery into a destination.
People already love brewery hopping. They grab a few friends, hit the road, discover someplace new, have a beer, and make a day out of it.
We’ve seen that firsthand next door in Connecticut, where thousands of craft beer lovers have participated in our brewery-hopping programs.
Now, we want to send more beer lovers exploring across Massachusetts.
The idea behind BeerTrail is pretty simple: Give people another reason to get out and explore local breweries.
They find a new spot. They grab a beer. They meet the people behind it. They experience the brewery. And hopefully, they come back for more.
Massachusetts brewers: help us build this right.
Rather than assume we know what Massachusetts brewers need, we want to hear directly from you.
We’ve put together a quick survey. Tell us what would make BeerTrail valuable to your brewery and how we can help bring more craft beer lovers your way.
We know how to help breweries get their brands in hands.
Now, we want to help put more butts in your barstools.
Hop On The Trail®
Fest wishes,
Kevin Mardorf
Founder, Fests LLC
BeerFests.com + BeerTrail.com
800-801-FEST x4
kevin@beertrail.com